Modern Classic Boys Apparel

Tarry's Creator Program

Why Tarry's

It started with a pair of shorts that didn't exist.


Tarry's was founded by Emily: a boy mom who went looking for everyday shorts and kept coming back empty-handed. Too long, too short, too many pockets, a logo across the leg the size of a dinner plate. Too expensive. So she made her own: comfortable, stretchy fabric with real structure, sizes that fit growing boys ages 2 to 10, and colors that mix and match with everything else in the drawer.

Classic, comfortable, everyday clothing at prices that make sense.

Tarry's Creator Program

What's In It for You


01

Product for your boys

Free product each season, and not just for one child. If you become an ongoing Tarry's Creator Partner, and have three boys, we'll dress all three, in the right sizes. Every season!

02

Creative freedom

Simple outlines and creative concepts, with your discretion. You know your audience better than we do. Shoot it the way it resonates best with your personal brand.

03

Monthly Cash Compensation

For Creators that have worked with us at least once before, we offer limited cash bonuses for additional content after the first project.

Who we're looking for

You don't need a media kit. You need boys.


We're less interested in how many followers you have, and more interested in how well your content performs. If you have a voice and creative style your people trust, and are trusting you with what you clothes you put your kids in, you're likely a great fit.

  • A mom of boys roughly ages 2 to 12
  • Lifestyle, family or motherhood content
  • A willingness to post creative content in your own voice
  • An engaged community that actually replies
  • A preference for a modern, classic look

Apply now

Apply to become a Tarry's creator


Fill out the form below and we'll be in touch within two to three weeks. If now isn't the right season for you, the form stays open — come back anytime.

Applications reviewed on a rolling basis

How it works

What happens after you apply


1

Send in your application

The form above takes about five minutes. Sizes, socials, and a little about your boys.

2

We review, in batches

We read every one and reach out within two to three weeks. A small team, so thank you for the patience.

3

Pick your pieces

If it's a fit, we'll send a welcome note, sort out sizes for each boy, and ship your first box.

4

Create the content, and share with our team.

Create the content based on an agreed creative brief, or your own concept, and we'll review before you post organically, or we publish, as a Meta partnership ad

Questions

Good questions, answered

What are the content requirements?

We ask for a few posts per season — usually a mix of feed, stories and short-form video — showing the pieces in everyday life. No scripts and no minimum production value. Real light, real kids, real mess.

How long does the review take?

We review applications in batches and reach out within two to three weeks. If you don't hear back right away, it isn't a no forever — we revisit the list every season.

Is this product or paid?

Every creator partnership starts with product. Beyond that, arrangements vary by scope and season, and we discuss those individually once we've worked together a bit.

Can I work with other brands too?

Of course. We only ask that you don't post us alongside another boys' apparel brand in the same piece of content, and that you give our pieces their own moment.

What sizes do you carry?

Ages 2 through 10, across shorts, swim, pants, hoodies, shirts, polos and socks. Tell us each boy's size in the form and we'll sort the rest.

Do I have to be in the South?

No. Most of our community is in the Southeast, but we ship anywhere in the US and we're always glad to meet boy moms somewhere new.

Tarry's Apparel Co.

Classic, comfortable, everyday clothing at prices that make sense.