About Us

Hi! I’m Emily, the founder of Tarry’s Apparel Co.

As a mom of two energetic boys, I know the hunt for the right boys’ clothes all too well. For years, I struggled to find shorts that checked all my boxes—nothing too long or bulky, comfortable enough for all-day play, and still looked put together.

So I decided to take things into my own hands.

I sketched a design focused on comfort, a classic fit, and prices that make sense. After months of tweaks and testing (with my boys as the ultimate guinea pigs), we launched the Niño Short—and the rest of the line followed. From Performance Joggers to Bamboo Hoodies, everything is designed for boys ages 2 to 10, blending everyday durability with a clean, classic look.

I’m proud to say the response to Tarry’s has been incredible—moms are saying yes to clothes that actually work for their boys. We’ve sold out more times than we can count and are learning (quickly!) how to keep up with demand.

At the heart of it, we’re still a small, mom-run brand—but growing fast, thanks to families like yours. Thank you for being here and supporting Tarry’s—every purchase, like, and share truly means the world.